The gravity of the coronavirus pandemic and the reality of of our new normal means businesses have some important decisions to make if they want to remain in business for the long haul.
Start podcasting with these gear recommendations
Inspiring words from Kobe Bryant
Are you still sleeping on TikTok?
Living a likeless life
How to win at failing
Failure sucks, but from failure comes growth. And the more you fail, the easier it is to recognize the indicators of failure before it actually happens. It seems odd to think about it that way, that failing a lot will eventually lead to fewer and fewer failures, but I think it’s true. Fail today, win tomorrow.
The metrics that matter: followers vs growth
Don’t confuse the number of followers you have with the rate of growth your social channels are seeing. It’s extremely important to monitor the growth rate metric because shows if your content is resonating with the audience. And, it gives you the data you need to determine whether you’re publishing enough to grow your channel and if your posts connect with your target.
5 ways to start loving the process
It’s hard enough to identify your message, and now you have to actually put it out into the world. But if we stop thinking about the big, polished, finished product and instead start embracing and loving the process, you’ll not only focus your message but also identify loads more opportunities for impactful content creation. Here are 5 ways we can start injecting purpose into the content creation process.